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Health & Fitness

Jump start your marketing for free (no out of pocket costs)



Disappointed with the amount of new business coming in the door?

Here are three things to do this week.

1.  Start a blog on your local Patch. Think of something that relates to your business and write about it.  Are you a florist? Write a piece about what different color roses mean.  Are you a jeweler? Write about the advantages of shopping at a locally owned store rather than a national chain. Are you a lawyer who does estate planning? Write about the difference between a will and a trust.

Don't make it overly complicated. You are not writing for a peer-reviewed professional journal.

2.  There are tons of free directories on the Internet. Google your competitors and make sure that you are listed everywhere they are.

3.  Review your internal procedures for acknowledging referrals. Look over the list and once a week, call or e-mail someone who has referred you business in the last six months. Perhaps you saw an article in an on-line newspaper that might interest them.

For more free (or low cost), quick and easy marketing tips), check out www.thecarsonlawfirm.com/monday-marketing-minute.

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