Loop Transforms Sidewalks to Catwalk
Stores along Delmar Boulevard in the Loop went all out for the event.
The Delmar Loop was the place to be on Friday night, featuring fashion from end to end of the strip.
"We're using the sidewalk as the catwalk," said Mary Gorman, one of the event organizers.
The first ever Style in the Loop event was held from 5-8 p.m., with 31 of the Loop businesses participating.
"It's a fantastic turnout," said Jessica Bueler, president of the Loop Special Business District, which organized the event. "It's different from what everyone else was doing for St. Louis Fashion Week."
The focus on outdoor events and the inclusion of multiple businesses is what set Style in the Loop apart from other fashion week events, which mainly took place inside singular area stores and shopping centers.
"It's really neat that the stores get to put all the different elements of style on display," said Chris Dougher, co-owner of Good Works, one of the participating businesses.
"The people at Craft Alliance and I are friends," Drummond said. "They were nice enough to come and ask me to hang out, so here I am."
"This event gets people down here, and anytime you can generate positive interest in a community, that's definitely a good thing," Lynch said of Style on the Loop.
In addition to the style-related happenings, businesses including Market Pub House and Vintage Vinyl provided live music and DJs, while restaurants such as The Melting Pot and Three Kings Public House had food and drink specials.
Be sure to check out the photo gallery for a closer look at the night's fashion and festivities.